Marty Schaffel is a visionary entrepreneur, educator, and mentor, best known as the founder of AVI-SPL and a dedicated guide to students, alumni, and business leaders.
Marty Schaffel is a seasoned entrepreneur, educator, and mentor with a lifelong passion for innovation and impact. Today, he dedicates his time to teaching and mentoring students at the University of Florida’s Warrington College of Business, where he shares decades of real-world business experience and inspires the next generation of leaders.
Marty is best known as the founder of Audio Visual Innovations (AVI), a company he started in 1979 with just $2,000 and a vision. Under his leadership, AVI grew into one of the largest audiovisual integration firms in the country. In 2008, it merged with SPL to form AVI-SPL, now a global leader in AV and collaboration solutions.
Before his university days, Marty explored a range of opportunities that shaped his entrepreneurial spirit—from odd jobs and early ventures to lessons learned outside the classroom. After graduating from the University of Florida, he went on to build a business that would leave a lasting mark on the industry.
Now in the next chapter of his life, Marty focuses on giving back—through education, board service, philanthropy, and mentoring others on their own paths to success.
Marty believes in building people up—whether it’s employees, students, or peers—so they can lead, decide, and grow independently.
Honesty and ethics have guided his business decisions and teaching, fostering trust and long-term impact.
From entrepreneur to educator, Marty values curiosity, continuous growth, and the pursuit of knowledge.
Through mentorship, philanthropy, and global outreach, he’s committed to making a difference in the lives of others.
Talks, lessons, and insights straight from the source.
Podcasts, interviews, and conversations that inspire.
Thoughts, lessons, and stories from Marty.
Reach out to Marty today.
